Every day, a new trend captures the interest of many TikTok users. But, given the app’s rapid pace, these trends can quickly become outdated.
So, how can you keep up and stay ahead of the curve? One of the easiest methods is to visit the TikTok trends page or follow trend alert accounts such as @wavewyld or @jera.bean.
Nonetheless, to make your work easier, we’ll look at the top 9 TikTok challenges list currently making waves in the industry.
What Is a TikTok Challenge?
TikTok Challenges often entail filming oneself performing an activity, dance, or stunt and sharing the video on the app. The challenges frequently go viral as individuals compete to create more sophisticated or amusing versions.
Now, you must wonder, ‘How can this help my business?’. For starters, here are some of the ways TikTok trends can bring profit to your brand:
9 Trending TikTok Challenges for Brands
As you scroll through your favourite app, you may have noticed numerous trends and challenges that you would like to try.
But before you rush in, you should know a few things. Some of these trends can help your brands stand out while boosting interaction.
On the flip side, you should avoid some dangerous TikTok challenges and trends because they can damage your brand’s reputation or cause physical injury.
So, without further ado, let’s look at some of the most popular TikTok challenges you should or should not attempt.
#1 – Lip sync challenges
For those unfamiliar, the Lip Sync Challenge involves using one’s lip motions to match the lyrics of a song or other sort of vocal. And they can be so well matched that it’s virtually impossible to tell that the vocals are dubbed – unless you watch it again.
A famous example is Bella Poarch’s lip sync challenge video to Millie B’s “M to the B.”.
#2 – Food challenges
TikTok has become a popular platform for foodies to share their passion for all things delicious, from eating ridiculous amounts of food in a record time to devouring the spiciest peppers.
However, there is more to it than just entertainment value. These challenges are often used as a marketing strategy for restaurants and fast food brands.
By launching a viral challenge, food brands can reach a wider audience and potentially earn new consumers.
#3 – Dance challenges
From the Renegade to the Savage Love, these challenges have transformed into a virtual dance party everyone wants to join. And, why not? They are simple, catchy, and incredibly addictive.
But have you ever considered how brands can participate in the fun? It’s simpler than you may imagine. As a brand, you can create a dance challenge to engage your audience and demonstrate your brand’s humorous side.
So, if you want to build a dancing challenge that will get people talking about your company, take the steps below:
- Choose a popular song with a catchy beat that is simple to dance to. You can also make your original tune to help your challenge stand out.
- Keep the choreography simple and consistent. You want your audience to be able to follow along.
- Share a video of you or a top employee completing the challenge.
- Use a popular hashtag or your brand’s name as a hashtag—for instance, #PepsiChallenge.
If you don’t want to create a dance challenge, you can just post a video based on one of the following funniest TikTok trends ideas to get you started:
- The #SavageChallenge.
- The #RenegadeChallenge.
- The #BlindingLightsChallenge.
#4 – Disneyland guardian trend
Let’s go back in time to 2019 when Disneyland debuted the Guardians of the Galaxy attraction. This terrifying experience boasts a 199-foot-tall lift drop tower, formerly the Twilight Zone Tower of Terror.
However, after undergoing renovations, it became a Marvel property and has become a popular attraction among park visitors.
But what’s got everyone talking is the dangerous Disneyland Guardians Tiktok trend that has evolved on the app.
Some people have been filming their Mission Breakout ride experiences, which differ from your standard ‘I’m having a great time at Disneyland’ videos. These TikTokers unbuckle their seatbelts during the ride’s huge dips to obtain the most air time.
Of course, we don’t want to ruin the fun, but even Disneyland has warned against this practice. And let’s be honest: if Disneyland tells you not to do something, you probably shouldn’t.
So, as much as we enjoy an excellent viral trend, we recommend avoiding this one.
#5 – Moon Phase challenge
Now, you might be wondering what this Moon Phase TikTok trend is all about. The principle is simple: you and your partner’s birth dates influence whether you are more likely to be ‘soulmates.’
Doesn’t this seem intriguing? If you’re ready to give it a shot, here’s how to follow the moon phase soulmate TikTok trend and discover whether you and your boyfriend are cosmically destined to be.
- Step 1: Visit moonphases.co.uk.
- Step 2: Tap the drop-down menu and select the calendar. Then, enter the appropriate date into the calendar.
- Step 3: Take a screenshot of the moon phase above and crop it to your preference.
- Step 4: Repeat the same procedure for your partner. Then, crop the moon phase to match the size of the first one.
- Step 5: Download the free CapCut app.
- Step 6: Once you’ve downloaded the app, go to TikTok and search for a video of someone doing the soulmate trend using the CapCut template. Tap ‘CapCut try this template,’ followed by ‘Use the template in CapCut.’
- Step 7: Tap ‘use template’ in CapCut and then ‘Photos’ to select two moon phase photographs. Then, click ‘preview’ to ensure that everything seems fine.
- Step 8: From here, you can alter the text to reflect your partner’s birthdays.
- Step 9: Click ‘Add sound to TikTok’ to upload your finished work to TikTok.
#6 – Drop your hands trend
Have you ever wished you could magically teleport someone to a completely different world? Well, before you reach for your wand and cloak, the ‘drop your hands’ challenge is a video challenge in which you use your hands to grab a whole person and transport them somewhere else.
But this isn’t real; it’s just a harmless, entertaining illusion.
#7 – Magic bomb TikTok trend
So, what exactly is the Magic Bomb challenge? Don’t be concerned; it’s not a real bomb, but a song. The song is ‘The Magic Bomb (Extended Mix) on Tiktok.’
This music combines strong, repeated beats that produce a futuristic feel, making it ideal for any dance routine.
But what makes this challenge unique? Many creators have begun to include the ‘Question I Get’ trend in their videos.
This trend enables the creator to respond to inquiries from viewers and supporters about their lives, passions, or anything else.
#8 – How we see each other TikTok trend
The ‘How We See Each Other trend’ entails designing a grid with nine distinct categories: animal, place, plant, season, character, hobby, colour, food, and crystal.
Then, you select a person you love to do this trend with and include an image that reminds you of them in each area.
But don’t panic; you don’t have to do this alone. The other person must likewise design their grid, which reveals how they see you.
#9 – The burning pile trend
We all know TikTok likes a good transformation trend that takes something from drab to fab in seconds. But this ‘burning pile challenge’ takes it to the next level.
It begins innocently enough, with you lip-syncing in your usual attire. But then, with a flick of the wrist and a theatrical flair, you’re all dolled up. Sounds fantastic, doesn’t it? But here’s the catch: the transformation requires fire.
In this challenge, you must hold an open flame in front of your face with a little, pocket-sized lighter. Everyone understands that putting fire near your face or hair is terrible.
But if you still want to attempt this challenge, check out the viral video of @Madi Monroe on TikTok.
Final Thought
To effectively use TikTok as a marketing tool for your brand, you must balance promoting your products or services and adding value to the platform’s user base. This can be accomplished by focusing on TikTok’s distinctive trends.
By focusing, you can engage in the trends that are most appropriate for your brand. For example, food challenges are best suited for restaurants, while dance challenges are best suited for fitness couches.
So, there you have it; give this TikTok challenges list a chance to promote your company to the right audiences.
Kamran Shukurlu
Kamran is a T-shaped eCommerce Digital Marketer and Content Strategist with 9+ years of experience in 30+ industries. A few of the companies that benefited from his services: Leo Burnett, Translated, Airbnb, Samsung, Huawei, etc.
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