An excellent way to make your Instagram feed appear professional and attractive is to use “filler” photos. Filler photos are those aesthetic images you post on your profile to fill in the blank spaces between the main photos. 

Filler photos include images of fruits, vegetables, flowers, plants, books, magazines, coffee, wine, food, fashion accessories, ornamental objects, buildings, and famous places. 

In this article, we’ll also go through how to use Instagram filler photos to create a captivating Instagram theme.  

What is an Instagram Feed and Theme?  

As a brand, your Instagram feed is a visual expression of your company’s personality and beliefs. It is a selected collection of photographs and videos highlighting your products or services and connecting with your target audience.

While an Instagram theme is the constant and cohesive look or aesthetic you apply to your Instagram account to establish a visual identity that matches your personal style or brand.  

However, if you want to know how to make your Instagram aesthetic, here are some Instagram feed ideas to help you design brilliant Instagram themes that will help you produce a visually appealing account:

Instagram Feed Ideas

Feed Idea #1 – Use a Good Theme: Determine the aesthetic and theme you want to portray through your Instagram feed and use it to drive engagement to your account. Some of the most popular Instagram themes include:

  • Bright colours – A colourful theme may suit you if you want to produce a high-energy, eye-catching feed. 

  • Minimalist – A minimalist theme is ideal for creating a clean, modern design with neutral colours.
  • Monochrome – This theme is all about using a single dominating colour.
  • Black and White – A black and white Instagram feed theme is one of the most straightforward and traditional themes to design for your brand. It entails using black, white, and various shades of grey.
  • Dark: This theme entails experimenting with deep, dark hues and creating a moody ambience for your Instagram feed.
  • Vintage – The vintage theme uses old-fashioned filters and editing techniques from the past.
  • Puzzle – This is a unique option in which you split a single image across multiple posts, resulting in a visually appealing puzzle for your followers to solve.

Feed Idea #2 – Choose an IG colour scheme for your Instagram posts, then stick with it: This entails maintaining a single dominating colour or a group of complementary colours that work well together. 

Feed Idea #3 – Include Captions: Use captions and hashtags to express your message and attract readers’ attention.

Feed Idea #4 – Use typography well: Choose a legible typeface that suits your brand’s personality.

Feed Idea #5 – Promote your brand: Showcase your brand’s identity using photographs and captions to highlight your products, staff, and personality.

Feed Idea #6 – Create narrative-telling videos: Use video content to communicate your brand’s story, show behind-the-scenes footage, and highlight your products or services.

Feed Idea #7 – Improve your feed with visuals: Use illustrations to give a personal touch to your feed. These can be graphic designs, sketches, or cartoons that reflect your brand’s personality.

Feed Idea #8 – Use the Best Instagram Layouts: When designing your IG filler photographs, you can use any of the layouts below: 

  • Checkerboard layout.
  • Borders layout.
  • Rainbow layout.
  • Diagonal layout.
  • Puzzle layout.
  • Row by Row layout.
  • Squares layout.

The Best Photo Editing Tools in 2023

Based on current trends and technological breakthroughs, some of the finest picture editing apps for IG Filler Photos in 2023 may include:

  • Adobe Photoshop is a well-known photo editing program with extensive functionality.
  • Canva is a graphic design platform that offers pre-made Instagram feed templates and tools.
  • Adobe Lightroom is a photo editing software that enables batch processing and photo organisation.
  • VSCO is one of the best applications with powerful photo editing tools and filters.
  • Preview lets you arrange and manage your Instagram feed using a simple drag-and-drop feature.
  • Unfold also provides a pre-made Instagram account template and is easy to use.

How to Make Your Instagram Photos Look Professionally Styled 

The following are some pointers on how to make all Instagram photos look the same colour: 

Define Your Aesthetic: Select the general theme or style you want to express through your photos. 

Stick to a Colour Palette: Select a colour palette to focus on. For example, this could combine two or three complementary colours or tones. 

Download an editing app or software you are familiar with: Adobe Lightroom, VSCO, and Snapseed are the most affordable options.

Take all your photos using the same camera because each gadget has a unique colour science, dynamic range, and overall look. 

Use backgrounds that match your theme: Make sure your background matches the same colour pallet as your earlier pictures so that once the frames are next to each other, they won’t contrast. 

Use a consistent editing technique:

A popular editing technique is called “Presets”; This allows you to establish a unique and consistent aesthetic across your Instagram feed. 

So, here’s how to use preset consistently to make your photos have the same aesthetic feel: 

Tips and Tricks for Posting Filler Photos Effectively

Filler photographs are an excellent way to spice up your social media postings and engage your followers. But even the most unique and eye-catching photographs might get buried in a flood of content if they are not posted correctly. 

So, to get the most out of your content, here are some tips on how to post filler photos on Instagram:

Preview will help you organise your Instagram feed. 

Before posting, check your Preview app to verify if your photos fit appropriately in the frame; if they do, post.

When posting filler photos, try to mix minimal and busy images: for example, you can post a busy photo of a crowded, busy street and a minimal filler photo of a single flower. 

Use your brand colours to build a balanced colour palette: If you upload a bright yellow photo, make sure the filler photo is a duller shade of yellow.

Post your photos in various dimensions, angles and poses: For example, if you posted a zoomed-in image of a model holding your beauty product over one of her eyes. Your filler photo of a flower, most likely in a vase on a table, should be zoomed out. 

6 IG-Worthy Accounts that Used The Filler Photos Right 

If you still need clarification about how to post your filler photos, check out these mesmerising aesthetic Instagram accounts for inspiration.







The Bottomline 

Instagram filler photos can bring consistency and beauty to any Instagram theme. They can be used to create stunning, eye-catching graphics or add a unique personality to a profile. 

Filler photos, whether used to create a theme or to add extra fun, are vital for making your Instagram feed look great. So, why not give it a shot and see what you can come up with?